'One of Europe's Leading Business Networking Strategists' - The Financial Times
|Introduction||Networking is a vital tool in business, from sales generation to career development. Unfortunately, it's still not treated with the same strategic consideration as other business methods, leaving many companies and individuals failing to realise the potential their networks offer.
By knowing why you are networking and what you want to achieve, it is possible to plan accordingly and get great, measurable results.
A business networking strategist, Andy works with companies on how to use networking tools to develop their businesses. Networking is not just about sales. Whether for lead generation, breaking down silos internally, recruitment and retention of top staff or developing future leaders, networks and collaboration have a key role to play. Andy works with his clients to help recognise that role and put the strategy and skills in place to leverage it.
|Biography||The author of three books on networking, Andy Lopata was called one of Europe's leading business networking strategists by the Financial Times and is a blogger for the Huffington Post.
A Fellow and former vice-president of the Professional Speaking Association, Andy speaks worldwide and has worked with one-man bands to organisations such as HSBC, the BBC and Mastercard to help them realise the full potential from their networking.
Fellow of the Professional Speaking Association (FPSA)
|Speaking styles||Forum, Groups, Mentoring, Consultancy, Chair/Panel member, Conferences, Facilitator, Host, Keynote, Presenter, Seminar/ workshop, One2One, Seminar, Training, Workshop
|Speaking categories||Business development, Entrepreneurship, Marketing, Networking, Social Media, Strategy, Business & Management, Business Entrepreneurship, Sales, Sales Strategies, Small Business Development, Referral Strategies
|Industry experience||Accounting, Economy/Finance, Legal, Pharmaceuticals
|Keywords||Networking, Networking Strategy, Word of mouth marketing, Career Development, Women's networks, Referral Strategy, Business development, Sales, Reputation, Personal Brand, Communications, Elevator Pitch, Networking Skills, Word of Mouth Marketing
|Audience sizes||0-10, 10-50, 50-100, 100-250, 250-500, 500-1000, 1000+|
As an IIP gold standard employer, the on-going development of our staff is paramount to the future success of the business. After seeing Andy present at an industry event I knew he was someone that could make a positive impact within our organisation and help us with our business objectives. Andy’s style suited our company values perfectly as it is very much based around letting people learn at their own pace and be part of the sessions instead of just being presented to. There was a mixture of experience, job roles, nationalities and seniority in the room and Andy ensured that everyone felt this training was directed at them, such is his way with words.
The only negative from the team was that the session was too short, they all enjoyed and understood the benefit to them so much they wanted more. We have put in place follow up sessions to ensure this valuable knowledge is utilised not just with the team directly but also cascaded globally throughout our organisation.
I would recommend Andy and his network to any employer looking to empower a team to unleash their inner networker and therefore increase business growth performance.
I am very much in the infancy of my St. James’s Place career having graduated from the Next Generation Academy in 2014, as such I had no existing clients and increasing my client base was heavily reliant on referrals. Before I attended a seminar delivered by Andy the only referrals I had gained were more by luck than judgement and were not to the standard I would have hoped. However, since working with Andy he has completely transformed my approach to gaining referrals by implementing a clear strategy for the short, medium and long term. Some of the changes he made were so subtle but have become increasingly effective in helping to grow my client base and in turn have helped me cultivate even stronger relationships with my existing clients. His ongoing support and availability has also been imperative in helping to remain focused on my referral goals. The process to gaining the right referrals does not happen overnight, but executing Andy’s strategy into your daily business routine will lead to referral success.
As the Institutes key note speaker at this year’s Fellow’s Symposium Andy’s contribution was above and beyond expectations. This wasn’t just another presentation for him as he took great care to discuss our potential requirements and to understand the audience and what we hoped to achieve. As a result the 90 minutes was well crafted with multiple opportunities for the attendees to be directly involved with just the right amount of humour peppered throughout. The use of personal stories added relevance and as a result I have already received three emails and two telephone calls from attendees who have expressly advised that as a direct result of the presentation they will without doubt be changing the way in which they network. A huge success – thank you.